Synthesia is an AI video platform designed for businesses that need to produce professional presenter-led videos without cameras, actors, or studios. Users type a script, select from more than 240 AI avatars, and generate polished videos in minutes. Founded in 2017 and headquartered in London, Synthesia serves over 50,000 teams including more than 90% of Fortune 100 companies, and has surpassed one million users worldwide.
Key Features
- AI Avatars: Choose from 240+ stock avatars or create a personal avatar from a short consent recording. Synthesia Express-2 avatars feature natural gestures, micro-expressions, and convincing lip sync across 160+ languages, making them the most realistic digital presenters currently available.
- 1-Click Translation: Translate any video into 80+ languages with automatic lip-sync dubbing. The avatar re-renders mouth movements to match the translated audio, producing results that look natural in business contexts. Voice-only dubbing covers 140+ languages.
- AI Video Assistant: Transform existing documents, PDFs, PowerPoint files, or URLs into structured multi-scene video drafts with a single prompt. The assistant generates scripts, selects scenes, and applies your brand style automatically.
- AI Screen Recorder: Record screen captures and the platform automatically removes filler words, generates transcripts, and enables instant editing and translation.
- Interactive Video: Embed quizzes, CTA buttons, and branching navigation logic directly into videos. This is particularly effective for training modules where comprehension checks and remedial paths improve learning outcomes.
- Brand Kit: Enforce logos, color palettes, font choices, and avatar assignments across all team videos for consistent corporate branding without manual reformatting.
- Integration with Veo 3 and Sora 2: Generate cinematic B-roll clips inside Synthesia using leading generative video models, replacing generic stock footage with custom visuals tailored to each video.
- SCORM Export: Package interactive videos as SCORM 1.2 or 2004 packages for direct upload to learning management systems such as Workday, Cornerstone, and Moodle.
- Live Collaboration: Multiple editors can work on the same video simultaneously with real-time commenting and version history.
Use Cases
- Employee onboarding, compliance, and technical training for L&D teams who need to produce and update video content at scale
- Sales enablement and product demonstration videos that can be quickly localized for global markets
- Multilingual corporate communications for organizations with workforces across many countries
- Customer service and support videos that reduce repetitive inquiries
- Marketing content where consistent branding and rapid iteration are priorities
Pricing
Synthesia uses a credit-based subscription model where one credit equals one minute of rendered video. The free plan includes 10 video minutes per month with 9 avatars and no credit card requirement. The Starter plan starts at $18 per month (annual billing) and provides 10 video minutes, 125+ avatars, one personal avatar, downloads, and brand watermark removal. The Creator plan at $64 per month (annual) adds 30 video minutes, 180+ avatars, five personal avatars, interactive video, API access, live collaboration, and 1-click translation. Enterprise offers unlimited video minutes, 240+ avatars, SCORM export, SAML/SSO, and a dedicated Customer Success Manager with custom pricing.
Security and Compliance
Synthesia holds SOC 2 Type II certification, ISO 42001 compliance, and GDPR compliance. All generated content goes through human and AI moderation before publication. Enterprise plans include SAML/SSO, role-based access controls, and organization-level permission management.
