What Is Keywords.am?
Keywords.am is an AI-powered Amazon listing optimization platform designed to help sellers, brands, and agencies improve their product visibility and conversion rates on Amazon. Unlike traditional keyword tools that only show search volume, Keywords.am decodes buyer intent across the entire sales funnel -- from impression to click to purchase -- helping you identify exactly where potential customers drop off and how to fix it.
The platform covers 21 Amazon marketplaces including North America, Europe, Middle East, Africa, and Asia-Pacific, with localization-aware features that map what buyers in each marketplace actually search for. Over 3,000 brands and agencies use Keywords.am, with an average rating of 4.85 stars.
Key Features
- TFSD Listing Editor: Write and optimize your Title, Features (bullets), Search Terms, and Description in a single unified view with live character counters and compliance checks.
- Intent-Decoded Keyword Research: Go beyond search volume. Keywords.am uses SQP-driven research to show which keywords drive impressions, clicks, and purchases at each funnel stage.
- AI Listing Writer: Generate optimized Amazon listings with brand voice alignment. The AI writes titles, bullets, and descriptions that match buyer intent and marketplace requirements.
- AI Image Generation: Create and edit product images directly within the platform, with credits included on paid plans.
- Funnel Audit Reports: Snapshot diagnostic reports showing where buyers leak across the impression, click, engagement, and purchase stages.
- Seller Central Sync: Sync optimized listings directly to Amazon Seller Central and publish without leaving the platform.
- Compliance-Aware AI: Automatically flags restricted claims and policy violations before you publish, reducing the risk of listing suppression.
- White-Label Reports: Agencies can brand audit reports with their own logo and CTAs, making client deliverables look professional.
Pricing
Keywords.am offers a generous free tier and three paid plans with unlimited AI on every paid tier. All plans include a 30-day money-back guarantee.
- Explore (Free): 3 projects, 25 AI text assists per month, 3 audit reports per month, 21 marketplace research, and 1 team seat. No credit card required.
- Seller ($49/month or $468/year): Unlimited projects and AI text assists, 30 AI image credits per month, 30 audit reports per month, 1 brand, 1 team seat, Seller Central sync, and a personal listing strategy session.
- Brand ($129/month or $1,188/year): Everything in Seller plus 100 audit reports per month, 5 brands, 5 team seats, 100 AI image credits per month, team collaboration with commenting and approval, priority AI processing, and quarterly strategy reviews.
- Agency ($299/month or $2,988/year): Unlimited everything including audit reports, brands, and team seats. Adds white-label branding, client workspaces with approval flows, 300 AI image credits per month, and quarterly strategy reviews with the Keywords.am team.
Affiliate Program
Keywords.am runs a 20% lifetime recurring commission affiliate program. Affiliates earn 20% of every payment their referrals make, month after month, for as long as the subscriber stays active. The program includes a 60-day attribution window, meaning if someone clicks your link and subscribes within 60 days, you earn the commission. Payouts are processed monthly with no caps and no tier resets. This is particularly attractive for agencies and content creators serving the Amazon seller community, as the recurring model means your income compounds as you add more referrals over time.
Who Is Keywords.am For?
Keywords.am serves three main audiences within the Amazon ecosystem:
- Individual Sellers: Solo Amazon sellers who want to stop guessing at keyword research and get data-driven listing optimization that directly improves CTR and conversion rates. The free Explore plan is a low-risk way to start.
- Growing Brands: Brands managing multiple ASINs across marketplaces who need team collaboration, brand voice consistency, and bulk optimization workflows.
- Agencies and Consultants: Amazon marketing agencies that want white-label audit reports, client workspaces, bulk ASIN auditing for client onboarding, and the ability to earn passive income through the affiliate program.
Is Keywords.am Worth It?
Keywords.am stands out by focusing on funnel-stage buyer intent rather than just search volume. The platform claims users see 106% more revenue from the same impressions when they fix the funnel stages where buyers drop off. With a free tier that gives full access to the editor and keyword engine, there is no barrier to testing the platform on your own ASINs. For sellers serious about Amazon growth, the math is compelling: a single optimized listing can recover the monthly plan cost in a single day of improved conversion rates. The combination of intent-aware AI, 21-marketplace coverage, and transparent flat-rate pricing makes Keywords.am a strong choice for anyone selling on Amazon.
