Pixelcut is an AI-powered photo editing and visual creation platform for ecommerce sellers, content creators, and businesses. Formerly branded as Pixa, the platform offers tools for generating, editing, and enhancing images and videos without requiring professional design skills. Over 70 million creators use Pixelcut, and it is trusted by brands including Adidas, Airbnb, Apple, Google, Gucci, Nike, and Sephora.
Key Capabilities
- AI Image and Video Generation: Create visuals from text prompts with support for character consistency through the Personas tool, maintaining consistent characters across multiple images and videos.
- Background Removal: Proprietary AI removes backgrounds from both images and videos with precise edge detection, replacing manual masking for product photography.
- Image Upscaling: Increase resolution up to 16x using selectable models including Topaz, preserving detail for print and high-resolution display.
- Generative Fill and Magic Eraser: Remove unwanted objects, retouch areas, and expand images beyond their original frame using context-aware AI. The Expand tool reframes images by generating surrounding content.
- Shadow Generation: Add realistic cast shadows to products and objects for studio-quality ecommerce imagery.
- Batch Editing: Apply edits across hundreds of files simultaneously for product catalogs and bulk processing workflows.
- AI Ads and Product Showcase: Generate talking-head video advertisements with AI avatars and create studio-grade product imagery from text prompts.
Use Cases
- Ecommerce Sellers: Produce product images with clean backgrounds, consistent lighting, and studio quality. Batch editing processes entire catalogs. Shadow and reflection tools create professional product shots without a physical studio.
- Content Creators: Generate social media visuals, edit photos, and create short-form video content. AI Video Generator and talking ads tools support content for TikTok, Instagram, and YouTube.
- Brands and Agencies: Maintain character and brand consistency across campaigns with Personas and Identity tools. API access enables automated workflows and integration with existing toolchains for enterprise use.
Platform and Availability
- Web Application: Full feature set accessible through browsers at pixelcut.ai, including all editing, generation, and batch processing tools.
- Mobile Apps: Native iOS and Android applications are available through the Apple App Store and Google Play Store supporting core editing and generation on mobile devices.
- API: Programmatic access for automated image processing, ecommerce platform integration, and custom workflow automation.
- Pixelcut for Claude: A dedicated integration for AI-assisted creative workflows within the Claude ecosystem.
Pricing
Pixelcut offers a free tier with basic editing and generation capabilities. Paid subscriptions unlock higher resolution exports, advanced AI models, batch processing, and priority support.
