Sendr is a B2B sales outreach platform that consolidates lead discovery, contact enrichment, multi-channel sequencing, and dynamic personalised video into a single workflow. Built for SDRs, sales teams, and growth marketers, it replaces the typical patchwork of separate lead-list, enrichment, video-recording, and sequencing tools with one integrated system that covers email, LinkedIn, and WhatsApp outreach.
Key Features
- B2B Lead Database - Access over 500 million B2B profiles refreshed every 30 days, with verified email addresses and mobile numbers sourced across a waterfall of data providers.
- Dynamic Lip-Sync Video - Record a single pitch video and let Sendr dynamically replace specific words such as a prospect's first name, company, or industry. The lip-sync model adjusts mouth movements for replaced words so each recipient sees a natural, personalised video without re-recording.
- Multi-Channel Sequencer - Build outreach sequences that span email, LinkedIn direct messages, and WhatsApp from one interface. The sequencer responds to intent signals such as page visits, video views, and buying indicators.
- AI-Powered Data Enrichment - Describe what contact data you need in plain language and SendrAI finds and populates it, eliminating manual research across tools.
- Personalised Landing Pages - Create a branded page once that dynamically adapts to each recipient with personalised video or audio, dynamic text, and conversion-focused calls to action.
- Chrome Extension - Send personalised pages and videos on the fly directly from the browser, similar to recording a Loom but with dynamic personalisation built in.
- Automation Templates - Pre-built automation workflows for common sales motions with the ability to customize triggers, steps, and conditions.
How Sendr Works
The platform follows a single loop: identify target leads using ICP filters and intent signals, enrich those contacts with verified email, mobile, and profile data, then launch multi-channel sequences with personalised video that plays natively inside LinkedIn DMs and email. Sendr monitors engagement signals such as video views and page visits to trigger follow-up steps or adjust lead scoring automatically. Teams can also use the Chrome extension to send one-off personalised pages before or after calls without logging into the full platform.
Use Cases
- Sales Development - SDRs use Sendr to run consistent outbound at scale, replacing multiple tools with one workflow from lead sourcing to booked meeting.
- Marketing Campaigns - Marketing teams launch personalised landing page campaigns enriched with dynamic video without needing a large martech stack.
- Recruitment Outreach - Recruiters send personalised video messages to passive candidates with context about the specific role and company.
- Agency Client Work - Agencies standardise outbound workflows and reporting across multiple client accounts from a single platform.
Pricing and Plans
Sendr offers a free trial with 300 credits and no credit card required. Paid plans are:
- Monthly Plan - per month, includes 2,500 credits per month, 250 lip-sync videos per month, unlimited campaigns, access to the 520 million contact database, and AI enrichment. A workspace addon for team onboarding and advanced features costs an additional per month.
- Annual Bundle - ,499 per year (equivalent to roughly per month), includes 30,000 credits annually, 3,000 lip-sync videos annually, unlimited campaigns, the automation builder, and the workspace addon included. Annual subscribers also receive two months free, a live onboarding session, a full campaign build, and access to a private Slack channel.
Additional credits and lip-sync videos can be purchased in-platform. A startup program offers eligible early-stage companies 25% off in the first year and 15% off in the second year.
Privacy and Security
Sendr holds ISO 27001:2022 certification and UK Cyber Essentials accreditation, with independent third-party audits of its security controls. The platform is GDPR compliant and processes personal data under UK GDPR with clear lawful bases. Payments are handled through Stripe rather than storing card data directly. Sendr maintains a documented fair usage policy, a data sourcing page explaining its B2B contact data practices, and published terms of service and privacy policy.
Pros and Cons
Pros:
- Consolidates lead sourcing, enrichment, sequencing, and personalised video into one platform, reducing the cost and complexity of a multi-tool outbound stack.
- Dynamic lip-sync video plays natively in LinkedIn DMs without requiring recipients to click external links.
- ISO 27001 certified and GDPR compliant, meeting enterprise security requirements.
- Free trial with 300 credits lets teams test workflows before committing.
- Startup program provides meaningful discounts for early-stage companies.
Cons:
- Credits are pooled across lead sourcing, enrichment, and outreach, so high-volume teams need to monitor usage carefully to avoid unexpected depletion.
- The monthly plan includes only 250 lip-sync videos, which may be limiting for teams that rely heavily on video personalisation.
- No native CRM integration is highlighted; teams may still need to connect their CRM separately.
- Dynamic video currently supports single-variable replacement; multi-variable personalisation is listed as coming soon.
Who Should Use Sendr
Sendr is best suited for B2B sales teams, SDRs, and growth marketers who run outbound campaigns and want to reduce their tool stack while adding personalised video to their sequences. Agencies managing outbound for multiple clients will benefit from standardised workflows and reporting. Teams whose outreach relies on a single channel, such as email only, or who do not need video personalisation may find the platform offers more than they require. Organisations with very high video volumes may need to budget for additional lip-sync credits beyond the base plan allocation.
