Synthesys

Synthesys is an AI video and voice generation platform that creates commercial-grade video content without cameras, actors, or editing timelines. The platform provides studio-quality AI avatars, authentic UGC-style video ads, AI voiceovers with voice cloning, and text-to-video conversion from scripts and images. Trusted by major brands including Coca-Cola and Yahoo, Synthesys positions itself as a production replacement that is 10 times faster and over 90 percent cheaper than traditional video production, with no royalties, attribution, or usage restrictions on generated content. Synthesys also integrates directly with Canva through a dedicated app.

Key Features

• AI Avatars: Choose from over 1,000 photorealistic AI presenters that deliver content naturally, eliminating the need for on-camera talent, studios, and production crews.
• AI UGC Ads: Generate authentic user-generated content style video ads that perform well on social media platforms, with realistic AI actors and natural-looking scenarios.
• AI Voiceovers and Voice Cloning: Create professional voice narration with a library of AI voices, plus clone your own voice for consistent branded audio across all content.
• Text to Video: Transform written scripts and text prompts into complete broadcast-ready videos with AI-generated visuals, avatars, and voiceovers in a single workflow.
• Canva Integration: Generate AI videos up to 4 seconds long directly within Canva designs, combining Synthesys AI generation with Canva's design and editing capabilities.
• Multi-Language Support: Create videos and voiceovers in multiple languages to reach global audiences without hiring multilingual talent or translators.

Pricing

Plan	Monthly	Best For
Indie	$29	Individual creators and freelancers starting with AI video
Studio	$59	Professional creators and small teams producing regular content
Agency	$119	Agencies and businesses with high-volume production needs

Annual billing saves 40 percent across all plans. Every plan includes full commercial rights with no royalties, no attribution requirements, and no usage restrictions on generated content.

Use Cases

• Social Media Advertising: Create UGC-style video ads for Meta, TikTok, and YouTube that look authentic and drive conversions, without the cost and logistics of hiring real creators and production crews.
• Corporate Training and Communications: Produce professional training videos, internal announcements, and executive communications with AI avatars delivering consistent, polished messaging across global teams.
• Product Marketing: Generate product showcase videos, demo reels, and launch campaigns with AI presenters that can be updated and iterated quickly as products and messaging evolve.
• Content at Scale: Produce high volumes of video content for content marketing, SEO, social media, and sales enablement without the traditional bottlenecks of video production pipelines and talent scheduling.
• Multilingual Campaigns: Create the same video content in multiple languages using AI voiceovers and translated scripts, reaching global audiences without managing multilingual production teams.

How It Works

Synthesys provides a streamlined workflow: select an AI avatar from the library of over 1,000 photorealistic presenters, input your script or text prompt, choose a voice or clone your own, and generate a broadcast-ready video in minutes. The platform handles all aspects of production including lighting, camera angles, background composition, and audio synchronization. Videos can be further customized with branding, text overlays, and scene transitions, then exported in formats ready for social media, websites, presentations, and advertising platforms.

Platform and Integration

Synthesys is available as a web-based platform accessible from any browser, plus a dedicated Canva app that brings AI video generation directly into the Canva design environment. This integration allows users to generate AI video clips within Canva designs for social media posts, presentations, and marketing materials. All generated content includes full commercial rights with no attribution or royalty requirements, making it suitable for paid advertising, commercial use, and client work without additional licensing concerns.